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The Analog Company

Analog No.1 Medium Tote Bag

Analog No.1 Medium Tote Bag

93 total reviews

Regular price $68.00 SGD
Regular price Sale price $68.00 SGD
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Shipping calculated at checkout.
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 About the Analog Tote Bag

The Analog Tote Bag is your daily companion. Armed with unique features that suits your everyday life - a carabiner to keep small items safe, an inner pocket for organization, a drink holder and a magnetic clasp to hold it all in, it's the perfect compact size to hold all your daily essentials. Each bag comes with a detachable long strap which allows the bag to be converted into a sling bag or crossbody bag.


11" L x 8.5" H x 4.5" W

28cm L x 21.5cm H x 11.5cm W

Inner pocket measurements: 

7.7" x 5"

Drink holder:

Here are some common big bottles that will fit in the drink holder: 

  • Nalgene
  • 40oz Owala 
  • 32oz/ 40oz Hydroflask
  • 950ml Ace Montigo 

iPad fit: 

An iPad with the measurements 9.6” x 7.4” (24.3cm x 18.8cm) would just fit in the main compartment of the Medium Tote. 

Care Instructions:

The Analog Bag is made from a cotton canvas material, known for its durability and eco-friendliness. To preserve its shape, functionality and quality, clean your canvas bag by wiping it gently with a damp, warm, white towel and allow it to air dry. For tougher stains, wash by hand with a mild detergent.

See more about the story behind this bag here:

Note: The bag does not come with Bobbins. To select your own customized set of Bobbins, please add them individually to cart.

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Customer Reviews

Based on 93 reviews
R.K. (Paris, FR)
Love it, so pretty and very well designed.

Good manufacture et very pretty. Got many compliments for it


The bag is gorgeous, sturdy, and the cup holder is such a need for me. I can definitely see myself getting another one, love it!

Erin Goulding (West Valley City, US)

The bag is beautiful, extremely well constructed, and so much fun to have. I love it and i can’t stop showing it off to everyone!

Julia (Harrisburg, US)
Perfect size!

The medium tote is the perfect compact size for a day out! Love the style, love the thick strap!

Bri Garr (Indianapolis, US)
I love this bag!

I kept seeing this bag pop up on instagram and tik tok and finally decided to give it a try. I LOVE it. its got just the right amount of space for all of the things i need! I have a problem with using larger tote bags and filling them up with stuff i dont need, which makes them too heavy and I dont want to use them, but the medium tote bag is the perfect size! I've used it everyday since purchasing (so a little over 2 weeks) and its been great. Also the colors are PERFECT! Its just enough to show some personality but not over the top and clashing with all of my outfits.
If you're on the fence about buying, just do it! its worth it.

The Analog Bag

The Analog Tote Bag, inspired by 1960's Le Corbusier architecture, is your utilitarian daily tote bag companion to carry you through school, work and everything in between. Designed in Singapore with the intention of bringing comfort and ease to your life, each bag is fitted with thoughtful features such as a drink holder, a carabiner and an adjustable, detachable strap to allow the bag to be worn in multiple ways.