The Analog Company
No.1 Laptop Tote V2
No.1 Laptop Tote V2
4.95 / 5.0
(75) 75 total reviews
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Important: Shipping Time
Because we are packing and preparing this batch for dispatch, it will be shipped between the last week of December to the 3rd week of January, depending on your shipping region. Thank you for your patience!
About the Analog Bag
The Analog Laptop Tote has been sold out for a year, and we just managed to source the materials to make a new batch! In this new version, we made some changes based on your feedback:
- Longer main straps - wear her as a traditional tote!
- 2 laptop/ document pockets - one in the main compartment, and one on the outside
- Luggage strap, which also serves as an easy access pocket
- Phone pocket
- 3 other open pockets and 1 zippered pocket
- Magnetic clasp front pocket
- Water repellent material, inside and outside
- Studded bottoms to keep your bag clean
Other useful features:
- Carabiner to keep small items safe
- Drink holder
- Detachable, adjustable long strap which allows the bag to be converted into a sling or crossbody bag.
- External pockets on both ends (fits a phone)
Bag Measurements:
16.8" L x 11.5" H x 5" W
42.5cm L x 29.5cm H x 13cm W
Laptop/ document compartment measurements:
External pocket: 13.5"x 10" (34cm x 25cm)
Internal pocket: 15" x 9" (38cm x 23cm)
They would fit most laptops up to 16" and some 17" laptops, but please check the dimensions to be sure.
Drink holder:
Here are some common big bottles that will fit in the drink holder:
- Nalgene
- 40oz Owala
- 32oz/ 40oz Hydroflask
- 950ml Ace Montigo
Adjustable strap measurements:
Maximum drop: 24.5”
Minimum drop: 13”
Care Instructions:
The Analog Bag is made from a cotton canvas material, known for its durability and eco-friendliness. To preserve its shape, functionality and quality, clean your canvas bag by wiping it gently with a damp, warm, white towel and allow it to air dry. For tougher stains, wash by hand with a mild detergent and air dry.
See more about the story behind this bag here:
https://www.tiktok.com/@analogcompany/photo/7186841783815458049
See what fits in the Laptop Tote here:
https://www.tiktok.com/@analogcompany/video/7244371418459229442
Note: The bag does not come with Bobbins. To select your own customized set of Bobbins, please add them individually to cart.

Analog No.1 Laptop Tote
I've been wanting this bag for years now but I always talk myself out of spending the money, but I am SO glad I finally did. It came today and I'm so happy with it. It's very sturdy and clearly well made and it fits my stuff super nicely. I love the little front pouch that I can put the Matisse bobbins on without worrying the backers will get pulled off by contents of my bag. i am just so excited. The quality is way better than anything you could get on am*z*n, it's well worth it. I can't wait to take it to work with me!
I was looking for a day to day back that could carry my laptop and all other everyday items but wasn't too big. This is perfect! It fits my water bottle, 2 notebooks, a book, 2 pouches with all my little things, laptop charger, and laptop and other little things I need. Well made, high quality, and cute!
Analog No.1 Laptop Tote
First came a little bent however if you just get some cardboard and put it in the bag it will straighten out in no time!
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